Paniola Charm is a locally owned, small business on the North Shore of Oahu

We take pride in having high quality products for almost everyone. The ranch/rodeo/farm community is important to us. Therefore our main focus is bringing unique western items and more to the islands, especially Oahu. From handmade leather items, purses, graphic tees and so much more.

New Arrivals & Restocks

We take pride in restocking your Paniola Charm favorites and brining in new product for you to shop!

Behind The Name

The word Paniola is said to come from the of the word espaniola. The Hawaiian language does not use "s" sound. Vaqueros, Mexican Cowboys, arrived on Maui and the Big Island to teach the locals how to corral. Therefore, this began the culture of the Hawaiian Cowboy.